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Coldwell Banker Pride

As an innovative leader in the real estate industry, Coldwell Banker once again claims bragging rights over the competition. coldwellbanker.com topped the charts in the Nielsen NetRatings report, coming in ahead of Re/Max and Century 21. Also, two Coldwell Banker affiliated companies appeared on REAL Trends Top 25 for largest housing services firms. 

 

* coldwellbanker.com Remains #1 

Through April, coldwellbanker.com remains the most visited national real estate brand website according to the Nielsen NetRatings report. Nielsen also reported coldwellbanker.com as the most visited nation brand website for 2007 and it has continued to be #1 through April of 2008 with 7.6 million visitors so far this year. The closest competition to coldwellbanker.com within national brand websites was remax.com which trailed by more than 700,000 unique visits. Nielsen NetRatings ranks sites based on their unique visitor traffic each month, and for the year coldwellbanker.com is more than 1.3 million unique visitors ahead of the closest national brand website. Be sure to tell your customers that when they list with you, their listing is seen on the most visited national brand website giving them the exposure they need! 

 

* Real Trends 25 Includes Two Coldwell Banker Companies 

Real Trends, the nation's leading publisher of trends and analysis on the real estate industry, recently ran an advertisement in the Wall Street Journal showcasing the nation's top 25 largest housing services firms. Congratulations to Coldwell Banker United Realtors based in Bryan, Texas, and Coldwell Howard Perry and Walson, based in Raleigh, NC, who were numbers 10 and 22 on the list. 

 

* Real Estate Magazine Interview with COO Charlie Young 

The April, 2008 issue of RIS Media's Real Estate Magazine featured an interview with Coldwell Banker COO Charlie Young. In the article, Young discussed the 2008 Coldwell Banker advertising campaign strategy. 

 

* Jim Gillespie Appears on Fox Business and Continues Media Interviews to Provide Accurate Information on the Real Estate Market 

Recently, Coldwell Banker President and CEO Jim Gillespie appeared on Fox Business. Jim also met with reporters from The New York Times, Wall Street Journal, Business Week, CNNMoney.com and Forbes and continued to talk up several key message points with the national media; 

-Why now is a great time to buy - inventory, price, affordability 

-Real estate is a local business, not a national headline 

-Don't time the market